CAN GOOGLE PLUS HELP MY CONSTRUCTION FIRM GET LEADS?
Is your company hedging on whether or not to set up a Google+ account? We'll be honest; we understand your reluctance to set up yet another social media platform, especially one that requires you to press Shift and the + sign in order to type it in marketing material and web content. But, the reality is Google+ does, indeed, matter when it comes to getting qualified leads to your website, blogs and especially your brick-and-mortar storefront or office. YES - GOOGLE+ DOES HELP CONSTRUCTION BUSINESSES GET LEADS If you've followed the importance of social media and business marketing for a while, you're aware that Google+ was a late arrival to the show. Forget the idea "the early bird catches the worm" (consider that Linked in started back in 2003 and both Facebook and Twitter fired up in 2006). Google+ relied on its pseudo-monopoly of the online search engine world and knew that if they built it, we would come. And, they were right. It didn't matter th...